Keys To Starting Your Own Clothing Company
Ever wanted to start your own clothing company?
Its not as difficult as you think. What do you absolutely need?
1. A decent logo
2. Creative concepts and graphics - Design
Talent
3. A unique, blank apparel supplier
4. A decent screen printer
5. A Line Sheet to show potential buyers
6. Sales and promotional talent.
Which do you think is most important? Its
obviously design talent you say? Are you Joking? You must be joking. Have
you stepped out of the house recently? Have you seen Von Dutch clothing?
Crayon weilding Chimpanzes produce better designs. Furthermore, I imagine
the monkeys are more sanitary, but I digress.
#6 is clearly the most important element.
You can create an entire line of fashion forward, beautiful clothing but
if you can't pitch it - no one will ever see it (excluding your mom of
course). So, unless you want a closet full of your fantastic designs, ask
yourself the following two questions:
Can I sell?
In other words......can I hit the pavement
with my line sheet and walk into every boutique clothing store I can find?
Then will I harass the hell out of retail clothing store buyers so that
they'll try to squeeze 5 minutes of time in for me at Magic 06' (Clothing
Convention) ?
Will I be able to make a professional presentation
to a Nordstroms buyer?
Can I promote?
Do I have and creative viral or gureilla
marketing ideas to get this label kickstarted?
If the answer to both of these questions
is No - you better get some help. Namely, find someone passionate for fashion
who also happens to be ridiculously outgoing, great on the phone and aggressive
as hell. Lastly, (and superficially) it would help if your sales rep is
hot.
I know, how horrible.....so sorry, buy
I didn't say anything about this being an equal opportunity business.
That being said, let me welcome you the
shallow end of the pool..... i.e. the fashion world.
Good luck with your label!
Author-Bio: Bradley J, http://www.blankstyle.com
Fashionable Wholesale Clothing
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