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How to Mean Business

Women Mean Business!
by Lisa Blanton

Business Women Digital-Women

Selling What Comes Natural

The Internet is not a fad!  It is a proven medium for the  exchange of information.  Like it or not, the Internet is  going to be an intricate part of our everyday life and a primary factor in the shaping of our culture. 

 As a women we intertwine our professional and our   personal abilities.  We nurture our relationships, empower   our friends, mentor to our children and feed our spirit.  We thrive on absorbing and disseminating information;  which we have a  wealth of.  Why not format your  information.  A forum which will allow you to be taken  more seriously and create a avenue by which you can   profit from your insight.  The distribution of information   is not only lucrative but enables people from around  the world to build new territories, allies and create  new revenue streams.  Imagine this:  you write down   all your receipts, thoughts, insight, poems, words of   wisdom or subjects of interest.  Takes you how long...  a few days... a month.  Create a $25.00 e-book (electronic   book, resembles a web page.  Readable off line). Lets  try some modest figures.   You market your e-book,  through out the Internet for $15.00 each.  Even at  2 orders a week, for 1 month you have made $120.00.  Not compelling enough.  Well, lets try selling it for $20.00,  4 times in 1 month.  That's $320.00  from that same $25.00 investment!!!! 

 There are  83.4 million Internet users ages 16 and  older, as of April this year!  Nielsen predicts 132.7  million by the year 2000.  The size and nature of the   World Wide Web can make setting  up a practice  challenging.  Rest assured, you don't have to be a techno   brain to get involved.  Its' easier now than it ever was,  and the benefits are real!  If the trends of the past decade continue, according  to the latest figures by the National Foundation of  Women Business Owners (NFWBO), the number of   women owned businesses stands at 9.1 million; 38%   of al American companies.  The number of employees   at women-owned firms has quadrupled to 27.5 million  since 1987 and annual sales have grown fivefold to $3.6 trillion. 

 Women entrepreneurs are active in the marketplace.  Accessing capital, buying technology, using the Internet  to expand their business.  Much the same way as our  male counterparts.  Why not cut the "middle man" and  grow your business by and for yourself. 

 Have faith in what you know.  Sure, building a smart  investment takes time and  money.  But, ask yourself...  can any smart woman entrepreneur  afford not to invest in  their business. 
 

********
Lisa Blanton
Founder  Coaching Academy



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