QUIT POLITICKING; START NETWORKING
TO INSURE YOUR JOB OR YOUR OWN COMPANY’S SUCCESS
by Lillian D. Bjorseth, President
Duoforce Enterprises, Inc.
Better Business Contacts

        The decades of downsizing, mergers and acquisitions have brought new emphasis to job
security and career management.  So what is the best way to position yourself within a company
to protect your job and get an occasional promotion or to grow sales within your own business?
You have two choices:  politicking and networking.

        Politicking has long been a favorite ploy for those who want to "work" their way up
the ladder.  They are willing - maybe even enjoy - buttering or kissing up to someone who is
in a position to help achieve what they want.  One of the pitfalls of politicking is that the
people you are playing up to already are in power and usually don’t need your help to
progress.  You’re at their mercy, and, when push comes to shove within their own political
system, you know whose welfare comes first!

        Another shortcoming is that if the person leaves the company or falls into disgrace,
you may be left "friendless."  Also, if you stepped on others managers’ and peers’ toes with
your sucking-up, they may relish doing the same to you.

NETWORKING

        Networking - the art of beginning and maintaining relationships - with employees and
others who can help you reach your goals and get new customers is a far wiser and effective
way to control your destiny.

        When you can give as well as get in a relationship, no matter what the person’s level,
you can create a bond that leads to satisfactory results for both of you.  Once that repartee
has been established, you can count on each other even when one of you changes jobs within or
outside a company.  In fact, this can be a time to help each other infiltrate new arenas and
build new relationships.

        Because networking is an overused buzz word, its impact has been trivialized.  It is
so much more than glad-handing or simply attending "after-hours" events.  It needs to be a
well-planned part of your targeted marketing efforts.  Word-of-mouth is by far the most
effective way to get a new job or a new customer.  Therefore, you need to be sure you are
always networking where your potential customers are or with people who can introduce you to
your target market.

        When all things are equal between two candidates, products or services, the person
making the decision will choose the one they know and trust.  Your networking goal is to be
the one others know and trust in your area of expertise.

        The following hints will increase your relationship building and maintenance skills
(and lessen your reliance on politicking):

        *  Always do what you say you will do - no matter how large or small the
commitment.
        *  Help others without asking for a favor in return.
        *  Stay in touch ... with people where you work, where you used to work and
where you want to work or get business.
        *  Never pull rank when someone asks for a favor.
        *  Build planned, targeted networking activities into your weekly calendar.
        *  Consciously improve your interpersonal communication skills.

http://www.duoforce.com