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| Competitive
Marketing Analysis - The
keyword in this phrase gives us a hint "competitive". The competitive
marketing analysis is an in-depth study of your business's competition
and the markets available to you in order to ensure your advertising and
public relations budget dollars are spent where they will be most effective.
In order to perform strategic planning for your firm's future, it is imperative
to know who the competition is and exactly what you are up against to ensure
that your market share is sufficient for your firm's future. Increasing
market share is the goal of any competitive marketing analysis. Read more
Competative
Market Analysis here
Market Analysis Web Sites Neilson Net Ratings
- just about everyone has heard of these people. They provide internet
audience and market analysis.
The Customer Respect Group
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an international research and consulting firm, publishes the Online Customer
Respect Index™ (CRI) that they gather from over 1000 web sites.
Core Metrics (formerly)
WebCriteria
- provider of online marketing analytics solutions, empowering companies
to develop and act upon a comprehensive understanding of all visitor and
customer interactions within their online channels.
Pew Internet Project
- a non-profit research center studying the social effects of the
Internet on Americans.
KeyNote - delivers
the mission-critical data you need to optimize end-user experience and
also provides commerce benchmarks & ratings.
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Copyright © 1998-2009 Digital Women
® Rebecca Hubbard 817-914-4665 rebecca@digital-women.com